Build a business
worth buying.
Whether you plan to sell in two years or twenty, Crusader Consulting helps owners grow the value of their company, build a business that runs without them, and exit on their own terms.
The Exit Readiness Scorecard
You get one chance to sell. Most owners walk in unprepared.
I. THE BUSINESS RUNS THROUGH YOU
Buyers discount companies that depend on the owner for sales, estimating, and key relationships.
II. THE NUMBERS DON'T TELL THE STORY
Blended personal expenses and inconsistent books cost you at the valuation table and again in diligence.
III. NO PLAN, NO LEVERAGE
Owners who wait for an unsolicited offer negotiate on the buyer's timeline instead of their own.
Two ways we work with owners.
Business Coaching
Ongoing coaching for owners who want a stronger, more valuable company: leadership, systems, financial discipline, and a business that no longer depends on you for every decision.
Exit Planning
For owners one to five years from a sale or transition: a realistic valuation range, a review of your value drivers, buyer readiness, and a written plan to the closing table.
A clear path from today to the closing table.
Take the Scorecard
Answer 15 questions about your business. Get your readiness score and the three areas holding your value back.
Readiness Assessment
A focused engagement: valuation range, a review of your value drivers, and a written roadmap built around your goals.
Execute the Plan
Ongoing coaching as you build value, then the right bankers, CPAs, and attorneys at the table when it is time to go to market.
Revenue gets you noticed. These get you paid.
Private equity groups and strategic buyers look past the top line. We measure your business against the same five drivers they use, then help you strengthen each one, whether you sell next year or never.
Owner independence
The company sells, schedules, and delivers without you in every decision.
Recurring revenue
Service agreements and maintenance plans that make future cash flow predictable.
Financial clarity
Clean, consistent books that hold up under a quality of earnings review.
Management depth
A team that stays after closing and can run the business day to day.
Growth story
A credible plan for what the next owner can build on top of what you created.
Built for the trades.
Owners of companies with $5M or more in annual revenue who want to grow, step back, or sell.
We look at your business the way a buyer will.
A BUYER'S-EYE VIEW
We evaluate your company using the same lens private equity and strategic acquirers use, so there are no surprises at the table.
INDEPENDENT PERSPECTIVE
We have no deal to push. Our only job is helping you build value and make the right decision for you and your family.
YOUR TIMELINE
Some owners want to sell soon. Others want to build for a decade. The plan fits your goals, not the other way around.
Find out where you stand.
Five minutes and fifteen questions for a clear read on how ready your business is to grow, transition, or sell.